Weekly Link Roundup #5
Posted: February 28th, 2010 | Author: anthony | Filed under: Weekly Link Roundup | No Comments »We Graphics
Drawar
Leighton Hubbell Logos
The Design Cubicle
We Graphics
Drawar
Leighton Hubbell Logos
The Design Cubicle

Why have a logo? If you’re a company, an organization or even a person that provides a service or sells a product you need a logo. Not just any logo but a logo people can trust and is unique from your competitors.
Think of a logo as a bridge to your target market. It is the link that connects what you make and what you provide to those who consume your product or require your services.

Year and Designer: 1956 by John J. Graham
Redesigned: 1979
Redesigned: 1986 by Chermayeff and Geismar

Out of of all the steps involved when designing a logo this is probably the funnest part of the whole process. During the brainstorming and sketching phase you can let your imagination loose. During this article I will explain the importance of brainstorming and sketching and some popular methods for taking your first steps to designing a logo.

When I have free time I like to work on personal projects. I was looking at my sites recently and noticed something was missing but I couldn’t put my finger on it. After a few days, it hit me; AceGraphic has a logo but I didn’t have one.
I needed a logo to create an image for my name and an identity. The logo could be used as a stamp in signatures, displayed on other sites of mine that don’t use the AceGraphic name etc. After realizing that there was a need for an identity for my name I set out to create one.
This is the third article in The Logo Process series. In this article we look into how to preform research for a logo design. By this point you should have done the previous steps of gathering information from the client and established a contract that has been agreed on and signed by both the client and the designer.
The goal of research is to establish a snapshot of the client’s industry, the clients target market, and to differentiate the logo design from its competitors, keeping it simple, unique and appropriate.
From Brand New
From Logo Design Love
From Logo Lounge
From You the Designer


Year and Designer: 1912 by Baron Pierre de Coubertin
If you haven’t been living under a rock these past few days then you would would know that the Winter Olympics are in progress. Every two years we have the chance to catch athletes from all across the world compete in the summer or winter games; but what unites them under one banner are the Olympic Rings.
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